Breeze Creative scoops it all with Bowmore at the Wine & Spirit Design Awards 2008

MORRISON BOWMORE DISTILLERS LTD

The new-look Bowmore Islay Single Malt Scotch Whisky range looks like it may continue its ancestors’ trend of collecting international awards, not only for quality of spirit but packaging design too.
At the Wine & Spirit Design Awards 2008, the Bowmore packaging was awarded a Gold Medal, the Trophy for Best Spirit Range and Trophy for Best Overall Spirit. Judging took place in London in October and the panel of judges was selected from sectors across the wine and spirit industry, including Sainsburys.
Craig Mackinlay of Breeze Creative said “This is great news for us and for Bowmore. As a creative ‘team’, we go back a long way. Bowmore did some in-depth soul-searching amongst consumers before putting together the new design brief to ensure the most emotive packaging was delivered. These awards show all the hard work has paid off.”

Jan 08